You’ve unified your operations. Channel management handles your product data. B2B wholesale brings orders into one place. Manufacturing tracks your costs. Everything flows into one source of truth.

But then there’s a problem: nobody has time to look at it.

You’re running a business. You’re making decisions constantly. And when you need an answer—”What’s my actual margin this month?” or “Which channel is losing me money?” or “How much cash is coming in next week?”—the last thing you want to do is log into a dashboard, hunt through 31 reports, and wait for someone to interpret the data.

You want to ask a question and get an answer.

Today, we’re introducing CORA—Focal’s Commerce Operations & Retail Analytics assistant. Ask CORA anything about your business. Get instant answers. No dashboards to navigate. No waiting for reports to generate. No analyst required.

 

The Problem With Reports (Even Good Ones)

Focal gives you serious analytics. We have reports across inventory, financials, profitability, orders, customers, and operations. P&L statements. Cash flow forecasting. Profitability by product. Revenue by channel. COGS breakdowns. Payout matching to verify you’re actually getting paid. A/R aging to see who owes you money.

These are the reports that matter. They’re the backbone of running a real business.

But here’s the thing: they sit in your dashboard. And most founders don’t have time to sit in dashboards.

You’re handling customer service tickets. You’re troubleshooting marketplace account issues. You’re analyzing which products to stock more of. You’re trying to figure out how to grow revenue. And when a question comes up—”Are we losing money on our Shopify channel?” or “How much inventory is aging?”—you either dig through reports yourself (which takes 20 minutes) or you email someone and wait for an answer.

That’s broken.

 

Ask CORA

With CORA, you ask questions like you’re texting a team member who actually knows your business.

“What’s my margin on supplements sold through Amazon last quarter?”

“How many customers converted from trial to B2B accounts this month?”

“Which products are we losing money on?”

“When’s my next major payout from eBay?”

“Show me my cash flow forecast for the next 30 days.”

“How much inventory am I holding that hasn’t sold in 90 days?”

The assistant understands your data and answers instantly. No dashboard navigation. No report-building. No waiting.

 

How CORA Works

CORA has access to all your Focal data—everything from unified orders, to inventory, to financial statements, to customer behavior. When you ask a question, CORA:

• Understands what you’re asking
• Queries the right data
• Returns a clear, conversational answer

You can ask follow-up questions. Drill deeper. Get context. It’s like having a financial analyst on Slack who knows your entire operation.

 

For Every Role

Founders and CEOs: “What’s my real profitability?” “Which channels are worth scaling?” “What’s our cash position?”

Operations teams: “What inventory is moving slowly?” “Are we overstocked on anything?” “What’s our turnover rate?”

Finance teams: “Verify my payouts match our sales.” “Show me outstanding invoices by age.” “What’s my COGS trending toward?”

Sales teams: “How many B2B customers are repeat buyers?” “What’s our customer acquisition cost by channel?” “Which customer segments are most profitable?”

Everyone gets answers without waiting.

 

The Future: From Reports to Predictions

Today, CORA answers questions about what happened. What’s your margin. What’s in inventory. What did you sell.

But we’re building toward something more powerful: predictive insights. “Based on your sales trends, how much inventory should you buy?” “Which products will become unprofitable if costs stay the same?” “When should you expect cash flow issues?”

Instead of looking backward, you’ll be looking forward. Making decisions before problems happen.

 

One More Thing

This works because you consolidated your operations. If your data was still fragmented across QuickBooks, manufacturing spreadsheets, and channel-specific systems, CORA would be useless—it would have to piece together incomplete data.

But when everything flows into Focal, the AI Assistant has the complete picture. When you ask “Is my B2B channel actually profitable?”, it pulls from your unified orders, your inventory, your manufacturing costs, your channel fees, and your financial data all at once.

That’s what makes this possible.

 

Available November 25

CORA launches on November 25 alongside channel management, B2B wholesale, and light manufacturing. If you’re a current customer, you’ll have access immediately.

Start asking questions about your business. Stop hunting through dashboards. Get instant answers so you can make better decisions faster.

This is what unified data enables. Ask your business anything. Get answers.

Ready? Start asking.