Advertising Trends to Watch in 2024 Report
> Reduce order processing times
> Improve inventory management accuracy
> Enhance dynamic content management on the homepage
> Simplify product listing updates
From Performance to Precision: 5 Tips for Modern Marketers
Focal is the operational central nervous system for multi-channel brands. Connect your sales channels and bank feeds to automatically post operational events into continuous GAAP accounting.
Create POs, track inventory, map BOMs to real-time COGS, and forecast cash flow in one platform—without spreadsheets, point tools, or ERP surgery.
Most customers are running in Focal in under two weeks — with our team doing the migration, not you.
Orders, inventory, COGS, and financials in a single ledger. No syncing between tools, no reconciling exports.
Onboarding and support from people who do real accounting — not a chatbot reading your ticket.
Every order, PO, and unit of inventory posts to a real ledger the moment it happens — so the numbers you run the business on are the numbers your books close on.
We came off QuickBooks and considered NetSuite and Finaloop before choosing Focal. Having used other systems in the past, we couldn’t be happier with the choice.
We were in the process of going with NetSuite before we met the Focal Software team. The software is very powerful, yet simple and intuitive enough for smaller brands. It is a game-changer in the eCommerce space especially for SMB’s.
I have struggled to find another software to manage my business. Focal is very flexible and they worked me every step of the way to get me onboarded and adopting their software. They are rockstars!
Adarsh has been awesome in resolving the issue and within mins he helped us get started with chat. Highly recommended..
Our e-commerce store has over 5 full-time support agents. With so many channels and social media, it was very difficult for us to track all the conversations. We like a lot what Berry support does. It literally saved us 2-4 hours per day. Highly recommended for stores that support multiple channels.
Amazing app, provide lots of features that would really help clients a lot. Great customer service, fast in respond and very helpful. Thank you so much. Highly recommended app.
Basic accounting software logs past history and relies on point tools for inventory. Legacy ERPs handle operations but take 18 months and huge overhead to implement.
Focal is a FinOS (Financial Operating System) that sits right in the middle. It executes daily operations—creating POs, mapping BOMs to COGS, and managing cash flow—and automatically posts operational events into continuous GAAP accounting in real time.
If you’re managing inventory, orders, and cash flow across channels, spreadsheets will eventually break.
Focal replaces manual guesswork with automation, visibility, and control — so you can scale without chaos.
You can connect your stores, marketplaces, and accounting tools in just a few days.
Our team walks you through setup, so most customers are live in under 2 weeks — not 6 months.
Not at all. We integrate with the tools you’re already using and handle the migration for you.
Whether you’re using QuickBooks, spreadsheets, or legacy systems, we make the transition smooth and low-risk.
Yes — and we’ll show you.
You’ll see your real inventory, orders, and financials working inside Focal in the first week.
We don’t sell vaporware — we deliver real results, fast.
Focal is designed to grow with you.
Whether you’re adding new channels, new warehouses, or new team members, we scale alongside your operations without the complexity.
Yes, you have 2 options: 1) we offer a walkthrough and guided demo so you can see how Focal fits your workflow or 2) you can use our free of obligation demo environment for up to 3 days and click around all you want and get a feel for what it’s really like to use our software!
And our onboarding includes a satisfaction guarantee. No long-term contract required to get started.
We offer flexible, transparent pricing based on your sales volume and usage — no hidden fees or long-term lock-ins.
You pay for what you need, when you need it.
Every Focal customer gets a dedicated onboarding experience and responsive support from real people who understand eCommerce.
We’re not a chatbot — unless you want one built in.
Yes — Focal connects seamlessly with major marketplaces, eCommerce platforms, and most accounting tools.
We’re constantly adding new integrations to match how you actually run your business.
Bring your channels and your current books. We’ll show you your own P&L by channel and SKU — not a canned demo.
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The Live FinOS for multi-channel product brands. Focal unifies daily operations, purchasing, and inventory directly into continuous GAAP accounting.
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